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Welcome to the Industry Site for Hamilton & Waikato Tourism. This site is designed to keep our local tourism industry up to date with the latest news, industry events and activities happening in the Hamilton & Waikato region.
Keep up to date with industry events and activities happening in the region
The Hamilton and Waikato region is New Zealand’s fifth largest tourism region, with $1.3 billion in visitor expenditure. The Hamilton and Waikato Visitor Strategy 2014 aims to grow visitor expenditure in this region from $1 billion in 2014 to $1.35 billion in 2025. This goal requires clear strategies to identify the tourism opportunities that have the greatest potential to drive growth, yield and dispersal in the region.